When AI answers the question, make sure it answers with your brand, powered by the right visibility platform. Marketing agencies need a top AI search visibility platform to track AI visibility, monitor brand visibility, and optimise content for generative AI tools like ChatGPT and Google AI Overviews.
Platforms like Indexly, Semrush, Ahrefs, AEOrank, and Adaptify have content engines, technical audits, and agency partnership programs to help agencies generate content, track AI performance, and deliver actionable insights.
In this blog, we will discuss the leading AI search visibility platforms that empower agencies to measure, optimise, and showcase client performance in the AI-driven search ecosystem. We’ll break down the key features, use cases, pros, cons, and compare them.
By mid‑2026, about 72% of adults have generated an AI search overview at least once, exceeding the share who have used any standalone generative‑AI tool (61%).
Accelerate your agency growth with AI-powered SEO & search visibility services. Get a multi-client dashboard, co-branded materials, dedicated support, tiered pricing, and directory exposure to attract more clients.
What are the Best Tools for AI Search Visibility?
Choosing the right AI search visibility platform is crucial for marketing agencies aiming to enhance brand visibility, track AI visibility metrics, and optimize content for AI-powered platforms.
The best AI visibility tools integrate AI visibility tracking, content engines, technical audits, and AI visibility monitoring into a unified visibility platform, helping agencies streamline reporting, boost AI visibility optimization, and deliver measurable client results. Here are the top six AI Search Visibility Platforms:
Indexly
Indexly is an AI Search Visibility Platform and AI Discovery Infrastructure, designed specifically for agencies to track, measure, and improve how brands appear in AI-generated answers. It bridges the gap between technical SEO and consumer-facing AI responses, providing a specialized environment for AEO (Answer Engine Optimization).
Features
What Makes Indexly Stand Out
- Combines content engines, AEO scores, unified dashboard, and reporting into one AI search visibility platform.
- Includes an agency partner program and a technical audit as a lead generation tool, helping agencies attract, convert clients, and grow partnerships.
Why Indexly might not be a fit
- As an emerging AI search visibility platform, it may not yet have the historical data depth of tools like Semrush or Ahrefs.
- Advanced features like AEO scoring and prompt tracking may require a learning curve for new users.
Use Cases
- Agencies tracking client brand visibility in ChatGPT, Gemini, Grok, Perplexity, and Google AI Overviews.
- Marketing teams creating AI-optimized content with measurable AEO scores.
- Client reporting and dashboards for multi-brand portfolio management.
AI search traffic grew 527% year‑on‑year from the first half of 2024 to 2025, with some sites now seeing over 1% of total sessions coming from AI platforms like ChatGPT, Perplexity, and Copilot.
Semrush
Semrush functions as an AI Search Visibility Platform and AEO (Answer Engine Optimization) toolkit. Designed for agencies and marketing teams, it tracks brand mentions and optimizes content for both standard search and generative AI tools like ChatGPT and Google AI Overviews. With AI-assisted insights and reporting, agencies can enhance AI visibility monitoring, streamline AI visibility optimization, and strengthen brand presence at scale.
Features
What Makes Semrush Stand Out
- Uses data from millions of users and prompts to provide accurate trends in AI search behavior.
- Unlike niche startups, it blends AI visibility with traditional SEO and PPC, offering a total view of digital presence.
Why Semrush might not be a fit
- Starting at $139/mo (or $199/mo for Semrush One), the cost may be high for small teams needing only basic AI tracking.
- This AI search visibility platform’s extensive depth and data volume can be overwhelming for users seeking a simple, single-purpose tool.
Use Cases
- Agencies optimizing content for AI and traditional SEO simultaneously.
- Tracking brand mentions across generative AI platforms.
- Identifying content gaps where competitors are cited by AI but the client is not.
Roughly 59.6% of AI Overview citations come from URLs that do not rank in the traditional top‑20 organic results, meaning classic SEO alone will miss a majority of AI‑generated citations.
Ahrefs
Ahrefs is an AI Search Visibility Platform and Technical SEO Infrastructure. Primarily recognized for its industry-leading backlink database, the platform has expanded into AEO (Answer Engine Optimization) to help agencies and brands maintain relevance as search evolves.
By merging its proprietary web crawling technology with AI-driven insights, Ahrefs allows users to track brand mentions and ensure their site architecture is optimized for AI discovery.
Features
What Makes Ahrefs Stand Out
- Powered by AhrefsBot, the world’s most active commercial crawler, providing the freshest data on how AI models source information.
- Widely considered the "gold standard" for backlink and referring domain data, which remains the primary way to build authority for AI Overviews.
Why Ahrefs might not be a fit
- Specialized AI tools like Brand Radar are often sold as separate add-ons (approx. $199/mo) on top of your base subscription.
- This AI search visibility platform uses a credit system for data requests, which can lead to unexpected costs for agencies running high-volume AI audits or reports.
Use Cases
- Agencies auditing website technical health for AI readiness.
- Brands seeking authoritative backlinks for better AI visibility.
- Content strategists identifying areas where AI references competitors.
Agency Platform
Agency Platform is a White-Label AI Search Visibility Platform and SEO solution built for digital marketing agencies. It enables agencies to track AI visibility, monitor brand visibility, and manage multiple client accounts under their own brand.
The platform bridges traditional SEO with AEO (Answer Engine Optimization) by providing a centralized dashboard for reporting, performance tracking, and client fulfillment.
Features
What Makes Agency Platform Stand Out
- Built for scaling agencies, with white-labeling and automated reporting that lets agencies deliver AI visibility optimization without additional overhead.
- Automated audits act as hooks to attract clients, demonstrating AI and brand visibility gaps that can be improved.
Considerations Before Choosing
- May lack the proprietary AI prompt data available in platforms like Semrush or AEOrank.
- Setup and management of a white-label environment can have a steeper learning curve than simpler “plug-and-play” tools.
Use cases
- Agencies managing dozens of clients with centralized AI and SEO reports.
- Automated audits demonstrating visibility gaps to attract new clients.
AEOrank
AEOrank is a specialized AEO Tool. Unlike broad-spectrum SEO tools, its primary focus is measuring and optimizing brand authority within "Answer Engines" such as ChatGPT, Perplexity, and Google AI Overviews.
Features
What Makes AEOrank Stand Out
- It is a "pure-play" AEO tool. Every feature is dedicated to the AI search era rather than legacy keyword tracking.
- Built for natural language prompts, it reflects how users actually interact with AI rather than just typing keywords.
Why AEOrank Might Not Be a Fit
- It lacks the "all-in-one" features like backlink building or PPC management found in broader platforms.
- As a newer category of software, it lacks the decades of historical search data available in older tools.
Use Cases
- Agencies measuring brand authority in AI-driven answers.
- Monitoring top-performing prompts and competitor mentions.
Adaptify
Adaptify operates as an AI-Powered SEO and AEO Automation Platform. It is designed to handle the "heavy lifting" of content creation and authority building, acting as an autonomous partner for agencies and small businesses.
Features
What Makes Adaptify Stand Out
- While other tools focus on reporting, Adaptify actually executes the work by writing content and building links.
- Enables agencies to deliver massive content output at a fraction of the cost of hiring human copywriters.
Why Adaptify Might Not Be a Fit
- While highly advanced, the AI output still requires human review to ensure brand voice and factual accuracy.
- Starting at $199/mo, it is significantly more expensive than basic tracking tools because it includes automated labor.
Use Cases
- Agencies needing autonomous content production at scale.
- Automated AI content creation with built-in backlinking.
- High-volume SEO operations without large in-house teams.
AI Search Visibility Platform Comparison
Conclusion
Utilising the right AI search visibility platform is essential for tracking AI visibility, optimizing content, and improving overall brand visibility in the AI-driven search landscape.
While tools like Semrush, Ahrefs, AEOrank, and Adaptify offer unique strengths, Indexly is the only platform combining AI visibility tracking, content generation, AEO scoring, and technical audits into a single system built specifically for AI search.
With its unified dashboard, content engines, AEO scores, technical audits, and agency partnership program, Indexly empowers marketing agencies to monitor, optimize, and showcase client performance seamlessly.
For agencies looking to dominate AI search results, Indexly is the platform that turns AI visibility into measurable growth.
FAQs
1. What is an AI search visibility platform?
An AI search visibility platform is a specialised tool that allows marketing agencies to track AI visibility, monitor brand visibility, and optimise content for AI search engines like ChatGPT and Google AI Overviews. These platforms help ensure your brand is accurately represented in AI-generated answers.
2. How do AI search visibility tools enhance brand performance?
AI visibility tools improve brand presence by tracking citations, measuring AEO (Answer Engine Optimisation) scores, analysing brand sentiment, and offering insights through unified dashboards. This helps agencies perform effective AI visibility monitoring and optimise content for higher discoverability.
3. Can an AI search visibility platform assist with content generation?
Absolutely. Platforms like Indexly include content engines that enable automated or guided content generation tailored for AI-driven search results. This ensures your content is AI visibility optimised, helping brands rank higher in AI responses.
4. What key features should marketing agencies look for?
Agencies should focus on features such as AI visibility tracking, technical audits, prompt tracking, AEO services, and a unified dashboard. These features allow teams to monitor performance, generate client-ready reports, and implement AI visibility optimisation strategies effectively.
5.What is the Best AI Search Visibility Platform for agencies in 2026?
The best AI search visibility platform for agencies in 2026 is Indexly, as it helps marketing or SEO agencies manage multiple clients and scale AI visibility efforts. It combines AI visibility tracking, AI visibility monitoring, and content engines within a single unified dashboard for streamlined reporting. Agencies also benefit from built-in AEO services, content generation, and a strong agency partnership program. With its technical audit and optimization capabilities, it is the most comprehensive choice among modern AI visibility platforms.